Priority Health Understanding My Benefits

Results

Summarize the research methods you used:
User interviews, surveys, analytics, competitor analysis, etc.

The Challenge

Problem Statement: Outline the key problem the project was addressing. Use questions to make it engaging:

Research & Insights

Design Approach

Break this into subsections to detail your approach:
• Ideation: Share initial brainstorming, sketches, or concepts.

• Wireframes and Prototypes: Show iterations of your work, emphasizing the evolution of your design.

• UI Design: Highlight the final design, explaining key choices (color schemes, typography, layouts).

• Example: “We used a calming blue palette to evoke trust and aligned with the brand identity.”

• Collaboration: If relevant, mention collaboration with developers, stakeholders, or other designers.

• Highlight measurable outcomes:

• Increased conversion rates, reduced bounce rates, improved user satisfaction, etc.

• Example: “Post-launch, the bounce rate decreased by 25%, and daily active users grew by 40%.”

• If you don’t have metrics, focus on qualitative feedback from stakeholders or users.

Context: Include any background details, like market research, client goals, or previous design shortcomings.

Share key findings:
Use visuals, like charts or personas, to present insights.

Research Artifacts

Benchmarking of other companies already doing a Subscription model was imperative to understand best industry practices.

Business Requirements & User Flow

Wireframes

Dashboard / List Management Page / Create Subscription Wizard

Lists Dashboard - Final UI

Subscription Management Page - Final UI

Next project →

Create a Subscription Wizard - Final UI

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