Resume
Worked with Agile development teams in sprints to develop feature requests from the business
Completed a global UX research study through Asia with customers
A/B testing and usability studies on new features using PickFu, Userzoom, Usability Hub testing tools
Interactive prototyping with high fidelity and low fidelity comps
Created user flows to identify user success paths
Worked with product owners on business rules to determine the best user experience possible
Delivered detailed code specs for developers to develop from
Senior UI/UX Designer: Amway
Senior UI/UX Designer: Spectrum Health
Research, ideate, wireframe, design, and prototype new application features for MyHealth, Priority Health, Find a Doctor, STRIVE, and SH.org
Worked with the Agile development teams to communicate CSS designs and provide assets for production
Created HTML, SASS, CSS code spec docs for devs for application feature development
Created user-centered design experiences for web and mobile applications
Documented user tasks, and information architecture for new application features
Conducted usability testing sessions with patients
Helped to ideate and develop the company personas
Completed multiple information architecture studies alongside user flow diagrams
Digital Marketing Content Design: Morton Media
Sales and marketing to attract new customers through online digital marketing strategies
Performed discovery and ideation sessions with clients
Designed and built custom websites and online software for clients
Managed server hosting, billing, and contracts
Seasoned Senior Product designer known for my user research-centric approach to solving complex experience challenges. With a keen eye for detail and a deep understanding of user behavior through the lens of the users themselves via testing and research, I have been able to create intuitive and engaging interfaces that enhance user satisfaction and drive successful interactions and conversion rates.
Senior UI/UX Designer: Ideomed
Managed UI/UX mobile app health projects by creating innovative, consistent visuals for print and digital media
Managed social media properties, email templates
Conducted and led UX usability study sessions
Launched and maintained new and existing websites and company blog, monitored company analytics, generated reports, QA design testing, and responsible for the research of the company search keywords
Generated HTML, CSS spec docs for developers to build from
User-centered design process from ideation through to development for web and mobile products
Sketch wireframes for new mobile application features, create UI designs, Axure prototypes
Technical Skills
Software
Professional Skills
Research & Analysis: Advanced proficiency in qualitative and quantitative research methodologies, usability testing, A/B testing, and statistical analysis using Dynatrace and VWO.
Design & Development: Skilled in Figma, Sketch, Adobe XD, and Invision for high and low-fidelity prototyping; proficient in HTML, CSS, SASS for front-end development.
Data Tools: Experienced with Google Analytics, Userzoom, Usability Hub, and PickFu for user behavior analysis
and feature testing.
Figma, Photoshop, Illustrator, InDesign, Adobe XD, Invision, GitHub, Miro, Mural, Sitecore, Axure, Sketch, Zeplin, Flinto, Microsoft Word, Excel, PowerPoint, Userzoom, Usability Hub, PickFu, Abstract.
Professional Associations
Agile, JIRA, SCRUM, Wireframing, Web Design, Front-End Development, Responsive Design, Interactive Prototyping, User Research, Running User Testing Sessions, Digital Marketing, Project Management, Usability Testing, Branding, Conceptual Thinking, Team Collaboration, Problem Solving.
AIGA West Michigan Member
Grand Rapids Web Development Group
Grand Rapids Internet Marketers Group
Education
Factory CoLearning: Ruby on Rails, Modern Web
Art Institute of Pittsburgh: Web Development Courses
Kendall College of Art & Design: BFA, Graphic Design
Grand Valley State University: Business Courses